NEW YORK, May 15, 2012 /PRNewswire via COMTEX/ -- Handbag designer Hermes is hosting "Leather Forever" until May
27 in London. Visitors can actually see the craftsmanship of the bags unfold before their very own eyes.
Deluxemoda.com, a popular online handbag retailer, appreciates the fine details in Hermes newest collection. After
all, craftsmanship is what sets designers apart from each other in today's competitive world.
London's Burlington Gardens has been transformed into "Leather Forever," an exhibit for popular handbag designer,
Hermes, according to a Reuters article. The French company is marking its 175th anniversary with an exhibit
exploring its passion for leather and its relationship with the material. Deluxemoda.com, which sells handbags
online, celebrates the craftsmanship of Hermes newest collection, spread across 12 rooms of Burlington Gardens.
The exhibit features a red and orange calfskin saddle, along with details referencing the company's trademark orange
boxes. An oversized Kelly bag sculpture, displaying the various styles of Kelly and Birkin products, throughout time
is part of "Leather Forever." Hermes has created a reputation for itself through the famed Kelly and Birkin
handbags, named after Princess Grace Kelly of Monaco and actress Jane Birkin.
Hermes included several interactive features in the exhibit. Visitors touch hidden panels or take a whiff of the
fine leather. Visitors watch craftsman create the purses from Hermes' atelier in Paris. Each handbag is individually
created and signed by the craftsman in a hidden spot inside the handbag. Patrick Albaladejo, Director of
Communication for Strategy at Hermes, said "a craftsman is a master of the know-how." The skills of a craftsman are
passed down from older generations throughout the years, he said.
"But what is important to his job, is not so much the technique that he will use, but the nature of the objective
that he is pursuing and his objective is to create beauty," Albaladejo said.
Like the Hermes craftsman, Deluxemoda.com tries to leave its mark on its products too. Deluxemoda.com always
considers craftsmanship when selecting inventory for its online shop. Customers will only find the most authentic
selections of discounted designer handbags and accessories. Prada, Fendi and Burberry are just a few of the
prominent designers found on Deluxemoda.com.
Customers who shop at Deluxemoda.com are guaranteed craftsmanship from start to finish. The company works with
reputable resellers and vendors to offer the highest quality merchandise at an affordable cost. Inventory is
regularly updated to ensure customers are offered the latest styles in today's fashion.
ABOUT:
Deluxemoda.com is an online retailer of discounted handbags and accessories. Wallets and sunglasses are also
included in the retail shop's inventory. Top-of-the-line designers available on Deluxemoda.com are Prada, Ed Hardy,
Fendi, Tods, Gucci, Coach, Marc Jacobs, Burberry, Christian Dior and Dolce & Gabbana. Products are shipped from a
smoke-free and climate controlled warehouse to ensure they arrive in the most pristine condition. VIP Rewards Club
members get access to special discounts and promotions. To browse through Deluxemoda.com's catalog, or for more
information, go to http://www.deluxemoda.com .
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